
Toy Catalogues, Vintage Advertising
American Metals Specialties Corporation (AMSCO) – 1961 Catalogue
In the 1950s and 1960s, AMSCO developed very detailed and realistic toys that were scaled down to a size suitable for use by children.
Toy Catalogues, Vintage Advertising
Mattel Electronics Catalogue (1979)
Mattel Electronics’ 1979 catalogue featured the nascent company’s line of handheld electronic games.
Toy Catalogues, Vintage Advertising
American Flyer Trains & Gilbert Toys Catalogue (1952)
This 1952 catalogue from Gilbert Toys showcased the ongoing refinement and expansion of the American Flyer brand almost 15 years after the company acquired it.
Toy Catalogues, Vintage Advertising
Miniature Rubber Bricks Catalogue from Linemar Toys (1950)
Linemar Toys’ Miniature Rubber Bricks catalogue from 1950 showcased three different rubberized building brick kits the company produced that were similar to LEGO.
Toy Catalogues, Vintage Advertising
Setting the pace… Mattel Toys Catalogue (1986)
This 200-page Mattel catalogue from 1986 reflected the company’s continued diversification of its product offerings.
Toy Catalogues, Vintage Advertising
1000 Hours of Fun with Famous Parker Games Catalogue (1952)
This 1952 catalog showcases many of Parker Games’ popular hits, including Monopoly, Sorry, Clue, and others.
Toy Catalogues, Vintage Advertising
Tonka Toys 1958 …designed for Child Development Catalogue
This 1948 catalog followed the rebranding of Mound, Minnesota-based Mound Metalcraft to Tonka Toys Inc. – a shout-out to the company’s proximity to nearby Lake Minnetonka.
Toy Catalogues, Vintage Advertising
Erector and Gilbert Toys for ’58 Catalogue
A.C. Gilbert’s 1958 catalogue shows why the company was one of the world’s premiere producers of learning toys, many of which it called “scientific career-building toys”.
Toy Catalogues, Vintage Advertising
Hasbro ’69 Catalogue – New Products, New Directions, New Marketing, New Advertising, New Incentives (1969)
In 1969, Hasbro Industries Inc., celebrated its new name with a catalogue that touted a new direction, products, and growth opportunities for retailers carrying the brand.
Toy Catalogues, Vintage Advertising
Lowell Toy Mfg. Catalogue (1959)
In the 1950s and ‘60s, Lowell Toy Mfg. of Long Island City, New York was a prolific producer of board games.
Toy Catalogues, Vintage Advertising
Matchbox Catalogue (1972)
In 1972, Matchbox diecast vehicles had been available to fans and collectors for 19 years.
Toy Catalogues, Vintage Advertising
Mattel Toys – Movin’ with Mattel Catalogue (1976)
The 1976 Movin’ with Mattel catalogue reflected a company in transition.