About Toy Tales

Behind every toy and game, there is a story.

Toy Tales is North America’s premier independent toy journalism website with a nostalgic focus, documenting the toys, games, and playthings that shaped childhood experiences and continue to resonate today. Through original reporting and research, we explore the stories behind notable, unusual, and influential toys and games, the people who created them, and the contemporary individuals and companies working to preserve and extend their legacies.

Toy Tales is a collective of writers and contributors led by Todd Coopee, toy historian and award-winning author of Light Bulb Baking: A History of the Easy-Bake Oven. His work also includes founding National Easy-Bake Oven Day, creating the the Toy Store Finder directory of neighbourhood toy stores, and serving as guest curator of Bringing Imaginative Ideas to Life: The Early Years of Cincinnati’s Kenner Products, an exhibition presented at The Strong in 2022.

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If you are a writer or curator with a special interest in nostalgic toys and games, there may be an opportunity to write for us.

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