In the 1960s, American Metal Specialties Corporation (AMSCO) of Hatboro, Pennsylvania, was a top-10 toy manufacturer in the United States. In keeping with its guiding philosophy that “kids like to play grown-up,” the company released Famous Replicas in 1961.
The toy line comprised a set of realistic toys that were scaled down to a size suitable for use by children. Each miniature was a facsimile of a product that children may have seen their parents using and reflected the various licensing agreements that Amsco had with several national brands.
Kids could use replica baby products from Hankscraft, an American Thermos vacuum bottle, a cooler from Coca-Cola, and even a facsimile trim-line phone.
Remember the toys and games of years past through vintage advertising – for better and for worse!