Back in 1964, Leon Hess had no idea that his humble service station gift would evolve into an annual holiday tradition. Yet six decades later, the Hess Toy Truck continues to light up imaginations as the largest direct-to-consumer toy on the planet. Now in its 61st year, the beloved brand is back, racing faster than ever with an all-new 2025 release built for speed.
Sleekly styled in classic colours and accented by sparkling chrome trim, dark-tinted windows, and contrasting rear spoilers, this year’s model delivers double the racing action. The modernized 2-in-1 stock car set combines collectible, display-worthy detail with endless edge-of-your-seat play value.
The larger white stock car is a showstopper, equipped with 42 brilliantly illuminated multicoloured LED lights and four trunk-mounted buttons that trigger realistic racing sounds, including Start/Go, Horn, Countdown, and Drive-By, each synchronized with unique flashing light patterns. An underside switch operates the lights in flashing or steady mode. Pop the hood to activate a fifth hydraulic lift sound effect and reveal the hidden surprise: a smaller green stock car ready for action.
The smaller car features 25 steady-on multicoloured lights and adds even more high-octane thrills with its speedy pull-back motor. Roll it back, release, and watch it race across the floor in a blur of excitement.
Together, the two stock cars deliver plenty of hands-on play for kids and a must-have centrepiece for collectors, continuing the legacy of the iconic Hess Toy Truck during a time of transition. Following the sale of Hess Corporation to Chevron earlier this year, it was announced that the Hess Toy Truck will continue as a privately run Hess family business in 2026, ensuring the beloved brand will endure for generations to come.
“For more than 60 years, the Hess Toy Truck has brought happiness, fun, and holiday magic to millions of families,” said John Hess. “For the many families who have made Hess Toy Trucks a valued part of their family traditions, and those who have yet to discover it, we remain committed to making the Hess Toy Truck better than ever in the years ahead, with more joy, more innovation, and more reasons to celebrate.”
The 2-in-1 Stock Car Racers set is available exclusively at HessToyTruck.com for $49.99 USD, with free standard shipping and batteries included. Gift wrapping is available for an additional $3.99 USD. So, who’s ready to race?