The Star Wars Kids website is a child-friendly gateway into one of pop culture’s most prolific franchises.
For people of a certain age, their fascination with Star Wars began with the theatrical release of A New Hope in 1977. Kids of today have many entry points into the franchise; the youngest would-be fans have Star Wars Kids, a colourful and engaging take on all things Star Wars. Visitors to the website are introduced to the main characters, including Luke Skywalker, Princess Leia, Darth Vader, Rey, and Kylo Ren. These mini-biographies lead the way to animated videos telling the stories behind the characters and how their lives intertwine.
Now owned by Disney, the Star Wars properties have taken on a new life. Merchandise plays a key role in keeping the franchise alive. Books, activities, colouring pages, comics, and action figures all have prominent space on the site.
