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A daily look back at the toys, games, and objects that captured our attention as children and continue to fascinate us today.
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Hot Wheels Zoom In GoPro Car from Mattel


Company: Mattel
Available: June 2018
Price: $1.09 USD

Mattel has unveiled the Zoom In, a limited-edition toy car under its Hot Wheels brand, featuring an integrated GoPro camera mount. The black and blue model includes a cradle sized to fit either a GoPro Hero Session or Hero5 Session camera. A built-in metal latch holds the camera in place so it can capture first-person HD footage as the car races over jumps, navigates banked corners, and goes through loops.

The Zoom In has a suggested retail price of $1.09 USD – the same price point as most other Hot Wheels – making it one of the cheapest GoPro accessories on the market. Look for the Zoom In at most online retailers later this month.

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