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A daily look back at the toys, games, and objects that captured our attention as children and continue to fascinate us today.
Colorforms FacTOYd

In 1957, Popeye became the first licensed character to be featured in a Colorforms cartoon set.

View-Master Viewer DLX

At this year’s New York Toy Fair, Mattel announced the Fall release of the View-Master Viewer DLX, the latest virtual reality (VR) update for the toy.

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2-XL Robot from Mego (1978)

The 2-XL robot represents an early example of an electronic toy that both entertained and educated. Short for “To Excel”, the toy encouraged learning through interactivity – asking and allowing users to answer questions through the use of eight-track tapes.

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Link Roundup: The Rock-aFire Explosion Edition

Catching up with Aaron Fechter, the inventor of Whac-a-Mole and animatronic robot band The Rock-aFire Explosion and 7 other things we wanted to share this week.

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Comp IV from Milton Bradley (1977)

Released in 1977 by Milton Bradley, the game is an electronic equivalent of the code-breaking board game, Mastermind.

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Republic 66 Media

If you’re a fan of LEGO, Republic 66 Media has you covered, with two LEGO-themed magazines: Bricks and Bricks Culture.

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Batman Command Console from Mego (1977)

It’s been more than 75 years since DC Comics first introduced Batman to the world. He was embraced by comic book fans and eventually grew to become one of DC Comics’ most celebrated (and profitable) superheroes.

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Godzilla FacTOYd

Godzilla’s original terrifying roar was created by rubbing a resin-coated leather glove over a base violin string.

The Gong Show Game (1977)

Released in 1977 from American Publishing, The Gong Show Game draws inspiration from its namesake T.V. show and is kind of like a zany Method-acting class.

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Mobile Crime Lab from Amsco (1976)

In 1976, well before fictional detective Horatio Caine (David Caruso doing his best William Shatner impression) surveyed a crime scene, donned his “sunglasses of justice”, and delivered an over-the-top one-liner to kick off another episode of CSI Miami, Amsco Toy Co. released their Mobile Crime Lab.

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The Friday Five: Lucky Penny Shop

With over one and a half million YouTube subscribers, Lucky Penny Shop is the go-to source for family-friendly, entertaining, and informative toy demonstrations. On this edition of The Friday Five, I asked Dave of Lucky Penny Shop what initially inspired him to create his videos and establish an online brand.

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Super7 Magazine

Produced from 2001-2007, Super7 Magazine began with a focus on vintage Japanese toys and quickly expanded to include such innovative toy designers and artists such as KAWS, Baseman, and Bwana Spoons.

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